Predicting Recommendation Of Sporting Events: A Study Of Satisfaction Levels Among Tennis Event Promoters And Non-Promoters

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dc.contributor.authorFernández Luna, Álvaro
dc.contributor.authorLeón Quismondo, Jairo
dc.contributor.authorBonal Sánchez, José Ramón
dc.contributor.authorArco Juan, Francisco Javier del
dc.contributor.authorIván Baragaño, Iyán
dc.contributor.authorBlanco García, Pablo
dc.contributor.authorLeguina Ortega, María Mercedes
dc.contributor.authorHerraiz, Marta
dc.contributor.authorMacías Pla, Ricardo
dc.contributor.authorBurillo Naranjo, Pablo
dc.date.accessioned2023-11-10T15:17:47Z
dc.date.available2023-11-10T15:17:47Z
dc.date.issued2023
dc.description.abstractHow satisfied are the promoters and non-promoters of sporting events? How related are their satisfaction and their likelihood of recommending the event? This work aims: a) to determine the differences in the degree of satisfaction between promoters and non-promoters of the event, and b) to establish a predictive model identifying the variables that provide a greater probability of not recommending the event.spa
dc.description.filiationUEMspa
dc.description.impactNo data 2022spa
dc.description.sponsorship2021/UEM27spa
dc.identifier.citationFernández Luna, Á., León Quismondo, J., Bonal Sánchez, J. R., Arco Juan, F. J., Iván Baragaño, I., Blanco García, P., Leguina Ortega, M. M., Herraiz, M., Macías Pla, R. & Burillo Naranjo, P. (2023). Predicting Recommendation Of Sporting Events: A Study Of Satisfaction Levels Among Tennis Event Promoters And Non-Promoters. In EASM BELFAST 2023 CONFERENCE: 31st European Association for Sport Management Conference (pp. 288-289). European Association for Sport Management. Belfast, United Kingdom. https://easm2023.com/wordpress/wp-content/uploads/2023/09/EASM-Belfast-2023-Conference-Abstracts.pdfspa
dc.identifier.urihttp://hdl.handle.net/11268/12354
dc.language.isoengspa
dc.peerreviewedSispa
dc.publisherEuropean Association for Sport Management Conferencespa
dc.relation.publisherversionhttps://easm2023.com/wordpress/wp-content/uploads/2023/09/EASM-Belfast-2023-Conference-Abstracts.pdfspa
dc.rights.accessRightsopen accessspa
dc.subject.otherTenisspa
dc.subject.unescoCompetencia deportivaspa
dc.subject.unescoOrganización y gestiónspa
dc.titlePredicting Recommendation Of Sporting Events: A Study Of Satisfaction Levels Among Tennis Event Promoters And Non-Promotersspa
dc.typeconference outputspa
dspace.entity.typePublication
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