Le sport comme agent de changement social et de performances marketing. Le cas du Real Madrid

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dc.contributor.authorBaena Graciá, Verónica
dc.contributor.editorChanavat, Nicolas
dc.contributor.editorDesbordes, Michel
dc.date.accessioned2015-11-18T16:04:56Z
dc.date.available2015-11-18T16:04:56Z
dc.date.issued2015
dc.description.filiationUEMspa
dc.description.impactNo data (2015)spa
dc.description.sponsorshipSin financiaciónspa
dc.identifier.citationCapítulo 16spa
dc.identifier.isbn9782717868142
dc.identifier.urihttp://hdl.handle.net/11268/4580
dc.language.isofraspa
dc.peerreviewedSispa
dc.publisherEconomicaspa
dc.rights.accessRightsrestricted accessspa
dc.subject.uemMarketingspa
dc.subject.uemDeportesspa
dc.subject.unescoMarketingspa
dc.subject.unescoDeportespa
dc.titleLe sport comme agent de changement social et de performances marketing. Le cas du Real Madridspa
dc.typebook partspa
dspace.entity.typePublication
relation.isAuthorOfPublication691c531d-c371-48f1-99ba-a6dff29cb788
relation.isAuthorOfPublication.latestForDiscovery691c531d-c371-48f1-99ba-a6dff29cb788

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