Padrón Nápoles, Víctor ManuelDe Buenaga Rodríguez, ManuelGachet Páez, DiegoEsteban Penelas, José LuisGutiérrez García-Ochoa, AlbaLópez Pérez, AlfonsoAparicio Galisteo, Fernando2019-02-142019-02-142018Padrón, V., Buenaga, M., Gachet, D., Esteban Penelas, J. L., Gutierrez, A., López, A., & Aparicio, F. (2018). MUSA – I. When the bus is the thing to connect to Internet. In Ciudades Inteligentes Totalmente Integrales, Eficientes y Sostenibles, I Ibero-American Congress of Smart Cities (ICSC-CITIES 2018). Cali: Universidad de Santiago de Cali.9789585522510http://hdl.handle.net/11268/7808Urban mobility optimization problem is a key factor to reduce the energy consumption and to provide a healthier life in the context of Smart cities. This optimization requires the appropriate sensorization of transport infrastructure and means. The success of social innovations and the application of Big Data and Artificial Intelligence techniques and algorithms rely on the availability of fast, complete and reliable data. In the case of buses, these data are provided from Automatic Fare Collection (AFC), Automatic Passengers’ Counting (APC) sensors and mobile devices data. The use of APC is crucial to determine, in real time, occupancy of buses and passengers’ flow related to a given bus in each stop. This information can be used for a demand based dynamic planning of the buses to optimize bus transport and reduce pollution. This paper describes the work of a bus sensorization using APC in city of Madrid as part of MUSA-I project, a long-term project oriented to the development of smart bus stops and an inclusive, social driven transport system.engAttribution-NonCommercial-NoDerivatives 4.0 Internacionalhttp://creativecommons.org/licenses/by-nc-nd/4.0/conference outputopen accessCiudades inteligentesTráfico urbanoZona urbanaTráfico urbano