TY - JOUR 
A1 - Calabuig Moreno, Ferran
AU - Prado Gascó, Vicente Javier
AU - Crespo Hervás, Josep
AU - Núñez Pomar, Juan
AU - Añó Sanz, Vicente
T1 - Predicting future intentions of basketball spectators using SEM and fsQCA
Y1 - 2016
SN - 0148-2963
UR - http://hdl.handle.net/11268/7474
AB - This study analyzes relationships among service quality, perceived value, satisfaction, emotions, and future intentions of spectators of a professional basketball competition using a sample of 429 basketball spectators of a premier division in Spain. The results from structural equation modeling support the hypotheses, except for the effect of emotions and match result on future intentions. The results from fuzzy-set qualitative comparative analysis (fsQCA) with the same data set show that none of the variables are necessary conditions for positive future intentions of spectators. However, seven combinations of these variables are sufficient conditions for explaining positive future intentions. The most important combinations of conditions are Satisfaction × Perceived Value and Service Quality × Satisfaction.
KW - Emociones y sentimientos
KW - Satisfacción del cliente
KW - Baloncesto
KW - Consumidor
KW - Deporte
LA - eng
ER -